Video: Social Media Essentials

Builder Online’s Alison Rice talks with Dina Gundersen of Monte Hewett Homes about how and why small builders can integrate video into their marketing efforts.

As a marketing staff of one, Dina Gundersen of Monte Hewett Homes knows what it’s like to operate with a small staff. But she hasn’t let it stop her from developing multiple online avenues and social media outlets to market her company, a small production builder in Atlanta. In this video, Gundersen discusses how and why small builders can use video in their own marketing, including a clip she filmed of her own closet that was picked up and posted around the Web.


Learn more about markets featured in this article: Las Vegas, NV, Atlanta, GA.

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