Tougher Times

Not all builders are experiencing the best of times. In the Milwaukee market, home builders are offering consumer incentives much like banks, car dealers, and consumer electronics stores. At least a half-dozen metro-Milwaukee home builders are offering specials such as hardwood floors for the price of vinyl, prepaid HOA dues, and a high-definition TV. Building permits were down 15 percent in the Milwaukee area for the first six months of 2005 from the same period in 2004, according to MTD Marketing Services.

SOURCE: MILWAUKEE JOURNAL SENTINEL

Learn more about markets featured in this article: Milwaukee, WI.

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