February Builder Sentiment: A Mixed Start to the Spring Selling Season

One in four builders said they saw a bit more traffic in response to lower interest rates.

1 MIN READ
Spring selling season has started early again in 2023, according to Zonda.

Each month, Zonda surveys builders across the country to gauge sentiment around the housing market. This survey is intended to supplement the proprietary Zonda database by asking builders more qualitative questions. The anonymous survey covers everything from consumer sentiment to broader macroeconomic topics like tariffs and immigration. Results are tracked over time and analyzed geographically to capture real-time shifts in builder and consumer confidence. 

Below are three key takeaways from the February responses: 

  1. The spring selling season started mixed. 
  1. A lot of hope around lower rates. 
  1. Some shifts in the land market. 

The spring selling season started mixed. When builders were asked how the market is performing compared to their expectations, responses were nearly evenly split: about half said the market was on track or exceeding expectations, while the other half noted that demand was slower than anticipated.  

A builder summed up the current mood for many: “The market isn’t booming, but we’re gradually reducing inventory week by week.” 

The insights in this article were taken from a more detailed monthly review of the survey’s findings published in Zonda’s National Outlook.

About the Author

Zonda Economics

Zonda’s experts provide objective analysis on housing trends, supply and demand dynamics, and economic drivers. The team of economists, researchers, and analysts blends proprietary data with expert interpretation to help you navigate changing markets and make smarter decisions.

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